What is artificial intelligence ?
Artificial intelligence (AI) is transforming business management by offering intelligent solutions to automate tasks, optimize processes, and make informed decisions. By leveraging advanced algorithms and real-time data, AI enables businesses to increase efficiency, innovate, and remain competitive in an ever-changing environment.
The Differences Between Traditional AI and Odoo's AI?
Artificial intelligence is becoming a major driver of transformation for businesses. It is now evolving towards more integrated and industry-focused solutions. With Odoo’s integrated AI, a new step has been taken because, unlike traditional AI, Odoo’s AI is directly connected to your real-time data. It is no longer limited to providing assistance but instead automates your processes to optimize and support your decisions.
Traditional AI
Odoo AI
General-purpose | Specialized in your business processes |
External tool | Integrated into Odoo |
Not connected to your data by default | Connected to your data in real time |
Generates content | Automates your processes |
Requires integration | Hosted in your Odoo environment |
AI at the heart of Odoo applications
Artificial intelligence is no longer an isolated feature: it is now integrated into the entire Odoo ecosystem.
Before : AI was already present in certain applications, such as OCR in Accounting or content generation in Website and Knowledge.
Today : AI is omnipresent and goes even further. The result: your teams gain in efficiency and focus on added value.
Knowledge
With AI in Odoo, generate, improve, and integrate your internal articles seamlessly, enabling optimized knowledge management and continuous updating of your database.
CRM
Benefit from intelligent predictions in your CRM to identify the most promising opportunities, helping you prioritize your actions and maximize your chances of commercial success.
Website/ SEO
Create SEO-optimized content with artificial intelligence, boosting your website's visibility and improving its ranking in search results to attract more qualified visitors.
Projects
Simplify your workflows with intelligent AI automations, enabling smoother project management, better collaboration, and error-free task execution.
Email Marketing
AI helps you create and optimize your email marketing campaigns by analyzing user behavior to send more personalized and effective messages, maximizing your conversion rate.
AI fields
AI is becoming a real configuration tool in Odoo V19.
With the new AI fields, available in Odoo Studio and via properties, you can define custom prompts and automate responses.
Concrete examples :
- Assess a customer's feelings in a support ticket based on email exchanges.
- Automatically identify a prospect's industry based on their name.
- Suggest the products most likely to interest a customer based on their recent purchases.


The new AI application in Odoo
With Odoo V19, you can create your own internal AI agent.
- An assistant designed for your business, based on your own resources or general knowledge.
- Example : create a “legal advisor” bot that relies solely on your internal legal documents. Your employees will be able to ask it specific questions, such as “How do we process customer personal data?”
All this directly in Odoo, without going through an external tool, thanks to native integrations with ChatGPT (OpenAI) or Gemini (Google).
👉 Increased responsiveness and accuracy for your teams.
Natural language automation
Automation accessible to everyone, no technical skills required.
- Describe your needs in simple language. Example: “Automatically assign the various tasks in this project to the right employee based on their area of expertise.”
- Odoo translates this into an automation workflow.
- Time savings for teams.
With Odoo V19, AI is no longer a gadget, but a real added value for your teams.
Want to learn more ?
Watch our webinar on AI in Odoo or visit our Academy to learn about Odoo at your own pace.